If you’re running a print-on-demand business, it’s time to think beyond your local market and explore the vast opportunities in the global market. In this article, we’ll discuss some effective strategies to help you expand your print-on-demand worldwide
In today’s fast-paced world, businesses not expanding globally are often left behind. One such business that has seen a tremendous increase in recent years is print-on-demand.Â
Print-on-demand is a business model where products are created only after a customer has ordered them. This eliminates the need for large inventory quantities and allows businesses to offer a wide range of print on demand products without the risk of unsold stock.Â
If you’re running a print-on-demand business, it’s time to think beyond your local market and explore the vast opportunities in the global market. In this article, we’ll discuss some effective strategies to help you expand your print-on-demand worldwide.Â
How to expand your print on demand business worldwide?Â
Expanding your print-on-demand (POD) business globally can unlock a larger customer base and increase revenue. Here are the steps and strategies to help you scale internationally
Research and Understand Global Markets Â
- Identify Target Markets: Analyze which countries or regions have a demand for your product niche. Tools like Google Trends, Statista, and local market research can help.Â
- Cultural Preferences: Adapt your designs and products to suit the cultural, seasonal, and fashion preferences of your target markets.Â
Optimize for International ShippingÂ
- Partner with platforms or suppliers offering global distribution centresÂ
- Negotiate discounted shipping rates with logistics companies customers.Â
- Clearly communicate estimated delivery times to
Localize Your Online StoreÂ
- Language: Translate your website into the local languages of your target regions.
- Currency: Enable multi-currency options or display prices in local currencies.
- Payment Methods: Include region-specific payment options like PayPal, Klarna, Alipay, etc.
Tailor Marketing EffortsÂ
- SEO: Optimize your website for international SEO. Use local keywords and tailor meta descriptions.
- Social Media: Focus on regionally popular platforms (e.g., WeChat in China, VK in Russia).
- Advertising: Launch targeted ads using Google Ads, Facebook, and Instagram, specifying location and demographics.
Build Customer TrustÂ
- Display customer reviews and testimonials, especially from international buyers.Â
- Offer a hassle-free return policy for international orders.Â
- Provide responsive customer service in multiple time zones.Â
Test Before Scaling
- Start with one or two international markets to test your logistics, marketing, and customer service setup.
- Use analytics to measure performance and refine your strategy.
Build PartnershipsÂ
- Collaborate with local influencers to boost visibility.
- Partner with regional POD providers for faster fulfillment.
How to design a website to sell print on demand world wide ?
Designing a website to sell print-on-demand (POD) products worldwide involves creating a seamless shopping experience for diverse audiences while addressing logistical and technical challenges. Below are key considerations for building an effective global POD website:Â
Choose the Right PlatformÂ
- Use an eCommerce platform like Shopify, WooCommerce, or BigCommerce that supports POD integration and global scalability.Â
- Ensure the platform supports multi-language and multi-currency functionalities.Â
- Integrate POD services like Shubhovastra, Printful, Printify, or Gelato for streamlined product fulfillment.
Prioritize a User-Friendly DesignÂ
- Responsive Design: Ensure the site is mobile-friendly and adapts to different screen sizes.Â
- Intuitive Navigation: Use clear categories, dropdown menus, and filters (e.g., by size, color, price).Â
- Search Functionality: Include a robust search bar with autocomplete and filter options.Â
Localized User ExperienceÂ
- Language Support: Use plugins like Weglot or WPML to translate your site into multiple languages.Â
- Currency Conversion: Automatically display prices in the user’s local currency using tools like Shopify’s Multi-Currency feature or a currency converter app.
- Time Zones: Display shipping and delivery estimates based on the user’s location.
Showcase Products EffectivelyÂ
- High-Quality Visuals: Use realistic mockups and lifestyle images to showcase products.Â
- Product Variations: Clearly display available options (e.g., colors, sizes).Â
- Detailed Descriptions: Include size guides, material details, and care instructions. Tailor descriptions for cultural relevance.Â
Address Shipping and FulfillmentÂ
- Partner with Global POD Providers: Use services with production centers in multiple regions to reduce shipping times and costs.Â
- Dynamic Shipping Rates: Use tools like Easyship or Shippo to calculate real-time shipping costs.Â
- Customs and Duties: Inform customers about potential customs fees and provide tools for automated tax calculations (e.g., TaxJar).Â
Build Trust with CustomersÂ
- Reviews and Testimonials: Showcase reviews, especially from international buyers.
- Clear Policies: Provide detailed refund, return, and shipping policies.Â
- Security Measures: Use SSL certificates and display secure payment badges to reassure customers.Â
Implement Marketing Features Â
- Email Marketing: Use email capture pop-ups for discounts and send newsletters with personalized recommendations.
- Social Proof: Highlight recent purchases or trending products with widgets.Â
- Social Media Integration: Allow easy sharing of products on platforms like Instagram, Facebook, and Pinterest
How does Shubhovastra help to sell print on demand products worldwide?
Shubhovasta is a print-on-demand service that offers international shipping services to help businesses sell their products globally. With Shubhvastra , businesses can easily create and sell custom products, such as hoddies , tank tops , cargo pants , unisex cord set , sweatshirts, T-shirt , gym vest , shorts  without worrying about inventory or shipping logistics.Â
Shubhovasta’s international shipping services allow businesses to expand their reach and sell products to customers worldwide. Shubhovasta helps businesses increase sales and grow their customer base by offering low shipping rates and fast delivery times.Â
To start with Shubhovasta , businesses can simply create an account on their website and upload their designs. From there, Shubhovasta takes care of the rest, including printing, packaging, and shipping the products to customers worldwide.Â
To contact Shubhovasta , businesses can visit their website and submit a contact form. They also have a helpful customer support team available to answer any questions and provide assistance with their services.Â
Shubhovasta ’s print-on-demand international shipping services offer a convenient and cost-effective way for businesses to sell their products globally and reach new customers worldwide.Â
Conclusion
Expanding your print-on-demand business worldwide requires careful planning, market research, and localization. By choosing the right target markets, partnering with the right suppliers, and offering competitive pricing and excellent customer service, you can tap into the vast opportunities in the global market. With the right strategies and mindset, you can take your print-on-demand business to new heights and achieve global success.Â
